Typography has a huge part to play in the area of graphic design. Having creative fonts are important for a number of reasons,

Vintage Fonts

Vintage style is making a huge comeback this year. However, vintage fonts need lot of care and detail.

They may look rough or even hand drawn but this is to bring out the authenticity of the script.

Another thing to remember with vintage style font is it must be consistent in all your packaging or branding to keep the visual aspect alive.

Geometric Fonts

Geometric fonts have had an increasing popularity in the past year.

They are usually clear and straight with perfect circles, They give a modern feel when incorporated into a design.

The clarity in design make them the perfect font for branding.

They usually work best with either a bold colour or gradient fill

Not all fonts have to be have to be in a perfect display.

Sometimes being creative with your display can be the best thing for your packaging design.

It never hurts to think outside the box.

The best thing about using a handwritten font is the unique factor.

Using a handwritten font will make your brand name distinctive

Cursive handwriting usually work best with a more gentle marketing strategy, such as childrens shops.

If your still struggling to pick a font which best represents your brand or your company’s vision contact us.

Our in house design team would be more than happy to help you with creative advise.