Author: Justina

Unboxing is a trend that has become increasingly popular in recent years, especially with the rise of e-commerce and social media. It refers to the act of opening a product and revealing its contents. This experience can be enhanced through thoughtful and creative packaging.   Here are some tips on how to create an unboxing experience through packaging:   Make the packaging visually appealing - Use eye-catching colours, unique shapes, and interesting textures to draw customers in and make them excited to see what’s inside   Personalise the packaging - Consider adding the customer's name or a personalised message to... Continue Reading »

Shredded paper is a popular protective packaging solution. An increase in demand for sustainable packaging has directly impacted the way in which businesses package their products. However, many are not aware of a more sustainable and cheaper alternative – wood wool.   What is wood wool?   Wood wool is a material made of fine wood shavings from logs. It is a superior alternative to shredded paper for packaging, hamper fillers  and product presentation (check out our visual board for some inspiration!).   Which is more Eco friendly?   Shredded paper can be Eco friendly, but if you are looking…

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The effects of the Coronavirus have not been fully felt in many industries: Global supply chains continue to be affected –  disruptions in the flow of raw materials, manufacturing and finished goods.   The container shipping industry has been severely disrupted – port congestion is causing significant delays.    Suez canal blockage – the full impact is yet to be fully felt too. This will cause bottleneck problems, resulting in increased delays and longer transit times from China   Lack of equipment and space – the ocean lines have reduced the number of ships sailing from China. This means there…

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Packaging is probably one of the most underutilized marketing tools. We all know how important are customers' first interactions and impressions with your brand. However, the increase in online shopping and change in consumer behaviours, have revealed the importance of the 'last impressions'. Product delivery is effectively the 'last point of contact' with your customer, so all the effort should be made to make it a memorable one! Research shows that high quality & attractive packaging stimulates the reward-seeking areas of the brain that are associated with impulse purchasing. Furthermore, effective packaging can increase customer satisfaction, loyalty and sharing. DotCom... Continue Reading »

  Ideas and tips for your Halloween Window Display>>> To print, just click on the file, right click on an image and click “Save Image As”(PC) / CTRL + Click (MAC) to save it to your computer. Open it and print! PRINT BATS (2 files)>> PRINT HALLOWEEN TAGS>> PRINT HALLOWEEN TAGS / STICKERS>> PRINT HALLOWEEN BANNER>>

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