Murphy's Pharmacy use striking colours on their pharmacy bags. They have pushed away from the traditional green that is used on pharmacy branding and it has worked beautifully for them. Murphy's went for two sizes or their carrier bags. The small size is 260x120x310mm and the larger size in the twist handle bag is 450x200x450mm.These were printed on 100gsm white kraft paper. They also needed a flat bag for their smallest products and this was a B size pharmacy bag (125x45x240mm) which was printed on 55gsm white kraft paper.