Barry Packaging
Our competition is now live! We are giving you and three friends the opportunity to head to Fashion Relief 2019 event in The RDS, Dublin on 10th of March. Head over to our Facebook Page to enter by liking our page, sharing the post and tagging three friends you wish to accompany you on this experience! "Bag yourself a designer bargain" This year we are proudly supporting Fashion Relief event created by Lorraine Keane and Oxfam Ireland. We are donating bags for each of their locations: City Hall Cork - Sunday 17th Feb RDS Dublin - Sunday 10th March Galmont... Continue Reading »
While plastic bags remain a popular choice especially in supermarkets, the paper bag has come a long way. Paper bags have become more popular in industries due to their positive environmental impact. Barry Packaging produce paper bags that have become something of a fashion and status symbol. Brand's spend significant amount of time and effort designing attractive paper bags, it has therefore become a form of advertisement and identity for the brand itself. Both paper bags and reusable bags are designed for customers to reuse them again and again. Customers usually dispose plastic bags of after a single usage. This... Continue Reading »
Throwback Thursday! Printed packaging is recreating the visual experience we are used to having in stores. It creates a story through imagery and gives the brand itself a personal identity. Vintage inspired packaging is back in demand and more popular than ever especially for the food, drink and fashion industry. It creates an authentic brand image and reflects both the look and feel of the product. The popularity of vintage designs has exploded over the last two decades. From positive customer responses and increase in demand has proved that vintage and retro packaging design can improve the sale of a... Continue Reading »
Have you made the switch? Here at Barry Packaging we have gone GREEN! Packaging is an aspect of everyday life. It acts as a marketing tool for brands both local and globally. It allows brands to be identifiable and provides key information to customers while strengthening your brand image. With sustainability at the forefront of customers minds we have ensured to produce eco-friendly and reusable products to protect and give back to the environment. Business ethics is now shifting from a voluntary act, ethics is an act all companies need to perform in order to attract a loyal customer and... Continue Reading »
A lot of retailers continue to undermine their packaging when delivering products to customers. Packaging was seen as having one purpose only, Protection. However nowadays it's seen as so much more. Even though protection is still one of the main reasons it now can be used as a marketing tool. Rather than packaging being a boring necessity in delivering products some retailers are turning it into an unwrapping experience for their customers. In recent studies they've found that 52% of customers are more likely to buy from retailers who use premium packaging. It was also discovered that 4 in every 10 customers would share a post of their premium package on social media. This... Continue Reading »